Iconic artist and activist Elisa announced as the first Ally of the UN SDG Action Campaign
In these challenging times marked by multiple crises, music can be a universal language that unites us. Music and art help us not only to understand the world, but also to flip the script on prevailing narratives and help us face injustices — from climate to inequalities and gender discrimination.
Music plays a fundamental role in raising awareness that can help trigger the change that is necessary today — and in connecting people’s emotions and minds. It is clear that individual and collective change only occurs when minds and hearts come together.
The UN SDG Action Campaign is proud to welcome Italian singer, iconic artist, music producer and activist Elisa, as the first Ally of the UN SDG Action Campaign.
“Elisa’s actions to set a new sustainable standard for her shows and sharing a message of hope through her beautiful words and music is a shining example of what an Ally of the UN SDG Action Campaign can do to inspire people — throughout Italy and beyond.” — Marina Ponti
Individuals like Elisa, who use their platforms to help catalyze change with their actions to make our planet more sustainable and just, are a perfect example of how the power is in our hands to Flip the Script and show that change is possible.
“I hope to inspire people and my fans to be more aware of how important our daily actions are to change our world. I am thrilled to be the First Ally of the UN SDG Action Campaign and share a common path to flip the script for a fair, peaceful and greener Planet.” — Elisa
Elisa is one of the biggest stars in Italy. She won six awards at the Sanremo Music Festival in 2001, one Targa Tenco, two Lunezia Awards, 15 Italian Wind Music Awards, a Festivalbar award, a Silver Ribbon award, and several other awards including an MTV Europe Music Award.
Her song “Ancora qui” was featured in Quentin Tarantino’s film “Django Unchained” and received a Grammy nomination. Elisa has collaborated with various artists, including Luciano Pavarotti, Ennio Morricone, Tina Turner, Andrea Bocelli, Dolores O’Riordan, Imagine Dragons, among others. Her 2022 album “Back to the Future” topped the charts and is among the top 10 listened to new albums on Spotify globally. Elisa is also an Ambassador for Save the Children.
In March, Elisa was joined by UN SDG Action Campaign Director Marina Ponti in Milan, Italy, where Elisa was appointed as the first Ally of the UN SDG Action Campaign and she announced her “Back to the Future Live tour.” This tour will kick off in Verona at the 2022 Heroes Festival , a large music event dedicated to a green and healthy planet with Elisa as Artistic Director. The tour will continue with 30 concerts in 20 Italian regions, with its last stop in Rome in late September.
Elisa will be sharing her commitment to the SDGs at various events throughout the year.
#InsiemepergliSDG to #FlipTheScript
On May 3rd in Milan, Italy, Elisa joined the #InsiemepergliSDG to #FlipTheScript event, co-organized by the UN SDG Action Campaign and the Italian Ministry of Foreign Affairs and International Cooperation. The all-female panel included Marina Ponti — UN SDG Action Campaign Director, Marina Sereni — Italian Vice Minister of Foreign Affairs, Anna Scavuzzo — Deputy Mayor of Milan, Daniela Fatarella — Director of Save the Children Italia. The discussion, moderated by Silvia Boccardi from Will Media, highlighted that individual action is key to #FlipTheScript for people and planet.
Over 160 students from different local secondary schools joined the event and also received educational SDG material. The UN SDG Action Campaign is a key partner of the #InsiemepergliSDG campaign, which will continue across Italy from June to the end of October 2022 to engage citizens and young people on SDGs and what everyone can do for a peaceful, equal and sustainable Planet.
Stay tuned for more exciting news from Elisa and the UN SDG Action Campaign.